Ever feel like everything today looks kind of the same? One scroll through social media and it’s all sleek logos, clean lines, and neutral color palettes. Don’t get me wrong—minimalist design has its place. But in a sea of sameness, more brands are shaking things up by going back in time. Retro-inspired branding is having a moment, and it’s more than just a design trend.

Brand recognition is the extent to which your customers can identify and recall your brand when compared to your competitors. While custom graphics play a significant role, they are not the only way to enhance brand recognition…

Your branding is more than just a pretty face; it’s an influential tool that tells people why you’re different, who you are, and how you got here.